Stakeholder Engagement in Corporate Community Investment: The Case of Guinness Cameroon

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Stakeholder Engagement in Corporate Community Investment: The Case of Guinness Cameroon

Corporate community investment has become an important part of business strategy with company executives claiming that local communities are benefiting from their presence. However, how they balance business goals and stakeholder expectations in the process is not properly understood. Since stakehol...

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Bibliographic Details
Main Author:	Bamuh, MK
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2009
Online Access:	https://eprints.nottingham.ac.uk/23450/

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