An investigation into the UK Care Homes Market as an opportunity for Pfizer

The old age demographic trends, high occupancy rates and rising cases of dementia indicate an attractive market in care homes. Since care homes are witnessing strong growth, they offer an opportunity for Pfizer to actively market its drugs to this sector.

Bibliographic Details
Main Author: Sharma, Prashant
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2009
Online Access:https://eprints.nottingham.ac.uk/23391/
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author Sharma, Prashant
author_facet Sharma, Prashant
author_sort Sharma, Prashant
building Nottingham Research Data Repository
collection Online Access
description The old age demographic trends, high occupancy rates and rising cases of dementia indicate an attractive market in care homes. Since care homes are witnessing strong growth, they offer an opportunity for Pfizer to actively market its drugs to this sector.
first_indexed 2025-11-14T18:46:23Z
format Dissertation (University of Nottingham only)
id nottingham-23391
institution University of Nottingham Malaysia Campus
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language English
last_indexed 2025-11-14T18:46:23Z
publishDate 2009
recordtype eprints
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spelling nottingham-233912022-03-21T16:06:08Z https://eprints.nottingham.ac.uk/23391/ An investigation into the UK Care Homes Market as an opportunity for Pfizer Sharma, Prashant The old age demographic trends, high occupancy rates and rising cases of dementia indicate an attractive market in care homes. Since care homes are witnessing strong growth, they offer an opportunity for Pfizer to actively market its drugs to this sector. 2009-09-29 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/23391/1/Pfizer_Individual_Report.pdf Sharma, Prashant (2009) An investigation into the UK Care Homes Market as an opportunity for Pfizer. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Sharma, Prashant
An investigation into the UK Care Homes Market as an opportunity for Pfizer
title An investigation into the UK Care Homes Market as an opportunity for Pfizer
title_full An investigation into the UK Care Homes Market as an opportunity for Pfizer
title_fullStr An investigation into the UK Care Homes Market as an opportunity for Pfizer
title_full_unstemmed An investigation into the UK Care Homes Market as an opportunity for Pfizer
title_short An investigation into the UK Care Homes Market as an opportunity for Pfizer
title_sort investigation into the uk care homes market as an opportunity for pfizer
url https://eprints.nottingham.ac.uk/23391/