Effect of CSR Education on Consumer Ethical Behavior

Corporate Social Responsibility (CSR) is a growing area of interest for Government, corporations, activists and other agents especially with the increased globalization in the world today. Consumers, being the largest group of stakeholders need to be fully informed of the overall CSR concept in orde...

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Main Author: Chen, Fei Ie
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2009
Online Access:https://eprints.nottingham.ac.uk/23199/
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author Chen, Fei Ie
author_facet Chen, Fei Ie
author_sort Chen, Fei Ie
building Nottingham Research Data Repository
collection Online Access
description Corporate Social Responsibility (CSR) is a growing area of interest for Government, corporations, activists and other agents especially with the increased globalization in the world today. Consumers, being the largest group of stakeholders need to be fully informed of the overall CSR concept in order to avoid being manipulated by firms’ action. Smart consumerism firstly needs to identify about the right and wrong doings of firms prior to their decision making process; and this is where the role of CSR education comes in. Many corporations, organizations and educationalist have taken the initiative to encourage the provision of knowledge to consumers; for example by introducing CSR course in formal education system, spreading the news about ethical consumption in media and encouraging consumers to take part in debates relating to ethical buying behaviour. The purpose of this dissertation is to discuss the effectiveness of CSR education on consumers’ ethical decision making, mainly with regards to buying behaviour. In general, education was found to have influence on consumers’ ethical decision making. The pressure of both formal and informal education towards consumers ethics were discussed implicitly, along with few other factors that influence this cause-effect relationship.
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spelling nottingham-231992018-02-02T04:51:12Z https://eprints.nottingham.ac.uk/23199/ Effect of CSR Education on Consumer Ethical Behavior Chen, Fei Ie Corporate Social Responsibility (CSR) is a growing area of interest for Government, corporations, activists and other agents especially with the increased globalization in the world today. Consumers, being the largest group of stakeholders need to be fully informed of the overall CSR concept in order to avoid being manipulated by firms’ action. Smart consumerism firstly needs to identify about the right and wrong doings of firms prior to their decision making process; and this is where the role of CSR education comes in. Many corporations, organizations and educationalist have taken the initiative to encourage the provision of knowledge to consumers; for example by introducing CSR course in formal education system, spreading the news about ethical consumption in media and encouraging consumers to take part in debates relating to ethical buying behaviour. The purpose of this dissertation is to discuss the effectiveness of CSR education on consumers’ ethical decision making, mainly with regards to buying behaviour. In general, education was found to have influence on consumers’ ethical decision making. The pressure of both formal and informal education towards consumers ethics were discussed implicitly, along with few other factors that influence this cause-effect relationship. 2009-12-09 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/23199/1/Fei_Ie_Chen.pdf Chen, Fei Ie (2009) Effect of CSR Education on Consumer Ethical Behavior. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Chen, Fei Ie
Effect of CSR Education on Consumer Ethical Behavior
title Effect of CSR Education on Consumer Ethical Behavior
title_full Effect of CSR Education on Consumer Ethical Behavior
title_fullStr Effect of CSR Education on Consumer Ethical Behavior
title_full_unstemmed Effect of CSR Education on Consumer Ethical Behavior
title_short Effect of CSR Education on Consumer Ethical Behavior
title_sort effect of csr education on consumer ethical behavior
url https://eprints.nottingham.ac.uk/23199/