Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector

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Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector

In UK the energy distribution companies are popular for the price wars and differentiation in their offerings. The main objective of this report is to provide feasible blue ocean strategies for E.ON in the public sector mainly for the higher education universities and NHS hospitals. This report star...

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Bibliographic Details
Main Author:	Paramashivaiah, Roshan
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2009
Online Access:	https://eprints.nottingham.ac.uk/23171/

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