Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector

In UK the energy distribution companies are popular for the price wars and differentiation in their offerings. The main objective of this report is to provide feasible blue ocean strategies for E.ON in the public sector mainly for the higher education universities and NHS hospitals. This report star...

Full description

Bibliographic Details
Main Author: Paramashivaiah, Roshan
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2009
Online Access:https://eprints.nottingham.ac.uk/23171/
_version_ 1848792522911907840
author Paramashivaiah, Roshan
author_facet Paramashivaiah, Roshan
author_sort Paramashivaiah, Roshan
building Nottingham Research Data Repository
collection Online Access
description In UK the energy distribution companies are popular for the price wars and differentiation in their offerings. The main objective of this report is to provide feasible blue ocean strategies for E.ON in the public sector mainly for the higher education universities and NHS hospitals. This report starts with the in-depth analysis of E.ON business. Then the value chain of the E.ON is understood after which some of the key stakeholders in the public sector has been identified. It is followed by a wider scan of the environment through PEST which takes into consideration the risks and challenges in the industry. Then the focus is shifted to the current and future strategies of the competitors and their areas of interest. Then the report concludes with the analysis of the energy services business of E.ON. In this section a complete analysis of the current situation, opportunities, evolving technologies in energy services have been identified. It is followed by a financial analysis, which provides complete details of the investment required and payback period for the energy services offering to the higher education universities and NHS hospitals in UK. The report ends with the information on some of the risks and opportunities for E.ON in public sector.
first_indexed 2025-11-14T18:45:45Z
format Dissertation (University of Nottingham only)
id nottingham-23171
institution University of Nottingham Malaysia Campus
institution_category Local University
language English
last_indexed 2025-11-14T18:45:45Z
publishDate 2009
recordtype eprints
repository_type Digital Repository
spelling nottingham-231712017-10-12T12:24:35Z https://eprints.nottingham.ac.uk/23171/ Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector Paramashivaiah, Roshan In UK the energy distribution companies are popular for the price wars and differentiation in their offerings. The main objective of this report is to provide feasible blue ocean strategies for E.ON in the public sector mainly for the higher education universities and NHS hospitals. This report starts with the in-depth analysis of E.ON business. Then the value chain of the E.ON is understood after which some of the key stakeholders in the public sector has been identified. It is followed by a wider scan of the environment through PEST which takes into consideration the risks and challenges in the industry. Then the focus is shifted to the current and future strategies of the competitors and their areas of interest. Then the report concludes with the analysis of the energy services business of E.ON. In this section a complete analysis of the current situation, opportunities, evolving technologies in energy services have been identified. It is followed by a financial analysis, which provides complete details of the investment required and payback period for the energy services offering to the higher education universities and NHS hospitals in UK. The report ends with the information on some of the risks and opportunities for E.ON in public sector. 2009-12-09 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/23171/1/Roshan_Paramashivaiah_-_Individual_dissertation.docx Paramashivaiah, Roshan (2009) Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Paramashivaiah, Roshan
Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector
title Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector
title_full Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector
title_fullStr Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector
title_full_unstemmed Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector
title_short Blue Ocean Strategies for E.ON to strengthen the customer base in the Public Sector
title_sort blue ocean strategies for e.on to strengthen the customer base in the public sector
url https://eprints.nottingham.ac.uk/23171/