New Destination Development and Promotion-India-Importance

The tourism industry in India is on the upswing, with major investments made into India and with the changing trends in consumption patterns, it is essential to develop new destinations in India. In order to bridge the gap between demand and supply, it is essential to create a product which the cons...

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Main Author: Patwardhan, Saurabh
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2009
Online Access:https://eprints.nottingham.ac.uk/23143/
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author Patwardhan, Saurabh
author_facet Patwardhan, Saurabh
author_sort Patwardhan, Saurabh
building Nottingham Research Data Repository
collection Online Access
description The tourism industry in India is on the upswing, with major investments made into India and with the changing trends in consumption patterns, it is essential to develop new destinations in India. In order to bridge the gap between demand and supply, it is essential to create a product which the consumers today want. This study focuses on understanding the factors which make a tourist destination successful in India. The research looks upon available research in the field of destination development, tourist motivation and tourist consumption and behaviour. The study is particularly focussed on India. In order to determine the answer to the research question, the study uses qualitative research as its main tool for data collection. Face to face Interviews were carried out, which were later analyzed and interpreted using manual qualitative techniques,written responses were also taken from respondents. The data was collected from two pools of respondents, one being the travel agents and the other potential tourists. Further the implications and limitations of study also have been proposed.
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language English
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publishDate 2009
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spelling nottingham-231432018-05-17T17:24:22Z https://eprints.nottingham.ac.uk/23143/ New Destination Development and Promotion-India-Importance Patwardhan, Saurabh The tourism industry in India is on the upswing, with major investments made into India and with the changing trends in consumption patterns, it is essential to develop new destinations in India. In order to bridge the gap between demand and supply, it is essential to create a product which the consumers today want. This study focuses on understanding the factors which make a tourist destination successful in India. The research looks upon available research in the field of destination development, tourist motivation and tourist consumption and behaviour. The study is particularly focussed on India. In order to determine the answer to the research question, the study uses qualitative research as its main tool for data collection. Face to face Interviews were carried out, which were later analyzed and interpreted using manual qualitative techniques,written responses were also taken from respondents. The data was collected from two pools of respondents, one being the travel agents and the other potential tourists. Further the implications and limitations of study also have been proposed. 2009-09-24 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/23143/1/Saurabh.pdf Patwardhan, Saurabh (2009) New Destination Development and Promotion-India-Importance. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Patwardhan, Saurabh
New Destination Development and Promotion-India-Importance
title New Destination Development and Promotion-India-Importance
title_full New Destination Development and Promotion-India-Importance
title_fullStr New Destination Development and Promotion-India-Importance
title_full_unstemmed New Destination Development and Promotion-India-Importance
title_short New Destination Development and Promotion-India-Importance
title_sort new destination development and promotion-india-importance
url https://eprints.nottingham.ac.uk/23143/