The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives

This research discusses the roles Singapore Tourism Board (STB) plays in tourism policy and planning from the tourism industry stakeholder’s perspectives. The author conducted interviews with one of the tourism industry stakeholders- travel agency. The finding shows that there are three main roles o...

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Main Author: Chan, Kun-Chian
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2009
Online Access:https://eprints.nottingham.ac.uk/23140/
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author Chan, Kun-Chian
author_facet Chan, Kun-Chian
author_sort Chan, Kun-Chian
building Nottingham Research Data Repository
collection Online Access
description This research discusses the roles Singapore Tourism Board (STB) plays in tourism policy and planning from the tourism industry stakeholder’s perspectives. The author conducted interviews with one of the tourism industry stakeholders- travel agency. The finding shows that there are three main roles of STB- enthusiast, decision maker, and dictator in tourism policy and planning . Moreover, the political and social background of Singapore contribute to the main reasons why Singapore can successfully employ the “top-down” approach that no longer exists in most developed countries. Some suggestions are given to STB for the future development in tourism policy and planning, which include provision of more direct and transparent communication channel to the industry stakeholder, the equal respect for each industry member, and release of the control over the tourism market.
first_indexed 2025-11-14T18:45:38Z
format Dissertation (University of Nottingham only)
id nottingham-23140
institution University of Nottingham Malaysia Campus
institution_category Local University
language English
last_indexed 2025-11-14T18:45:38Z
publishDate 2009
recordtype eprints
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spelling nottingham-231402018-01-05T00:37:32Z https://eprints.nottingham.ac.uk/23140/ The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives Chan, Kun-Chian This research discusses the roles Singapore Tourism Board (STB) plays in tourism policy and planning from the tourism industry stakeholder’s perspectives. The author conducted interviews with one of the tourism industry stakeholders- travel agency. The finding shows that there are three main roles of STB- enthusiast, decision maker, and dictator in tourism policy and planning . Moreover, the political and social background of Singapore contribute to the main reasons why Singapore can successfully employ the “top-down” approach that no longer exists in most developed countries. Some suggestions are given to STB for the future development in tourism policy and planning, which include provision of more direct and transparent communication channel to the industry stakeholder, the equal respect for each industry member, and release of the control over the tourism market. 2009-09-24 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/23140/1/Kun-Chian_Chan_dissertation.pdf Chan, Kun-Chian (2009) The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Chan, Kun-Chian
The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives
title The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives
title_full The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives
title_fullStr The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives
title_full_unstemmed The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives
title_short The Role Singapore Tourism Board (STB) Plays in Tourism Policy and Planning-Tourism Industry Stakeholder’s Perspectives
title_sort role singapore tourism board (stb) plays in tourism policy and planning-tourism industry stakeholder’s perspectives
url https://eprints.nottingham.ac.uk/23140/