The Pursuit of Happiness - The Impact of British Advertising on the Materialistic Aspirations of Polish Immigrants in the UK

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The Pursuit of Happiness - The Impact of British Advertising on the Materialistic Aspirations of Polish Immigrants in the UK

The expansion of United Europe in May 2004 contributed into significant influx of Polish foreign labour to Great Britain, mainly for the reasons of lack of options in fulfilling their own needs and desires – determinates of happiness, in their home country. However afer a short period of time, initi...

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Bibliographic Details
Main Author:	Quandt, Piotr Bernard
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2009
Online Access:	https://eprints.nottingham.ac.uk/23009/

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