Developing Strategy in a Rapidly Changing Environment; the Case for Fresh Cut Produce Business, Part of BAkkavor Foods Group

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Developing Strategy in a Rapidly Changing Environment; the Case for Fresh Cut Produce Business, Part of BAkkavor Foods Group

The objective of this management report is to evaluate through a multi perspectives lens the strategic implications and decisions that are required to be made by the Fresh Cut Produce (FCP) business, the largest single business within the Icelandic owned Bakkavör Foods group. Key influencing fac...

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Bibliographic Details
Main Author:	Doyle, T
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2009
Online Access:	https://eprints.nottingham.ac.uk/22692/

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