NATIONAL ENGINEERING INDUSTRIES LTD. - A CASE STUDY
ISSUES, ASPECTS AND STEPS INVOLVED IN MARKETING
BEARINGS INTERNATIONALLY

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NATIONAL ENGINEERING INDUSTRIES LTD. - A CASE STUDY ISSUES, ASPECTS AND STEPS INVOLVED IN MARKETING BEARINGS INTERNATIONALLY

With the globalization of the world economies, International Marketing is gaining more and more prominence. India being a developing economy has recently entered into the global market. It will be very interesting and challenging to take up International Marketing of bearings, of an Indian company....

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Bibliographic Details
Main Author:	Taparia, Sunayna
Format:	Dissertation (University of Nottingham only)
Published:	2008
Online Access:	https://eprints.nottingham.ac.uk/22419/

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