NOKIA'S MARKETING STRATEGIES
IN INDIA

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NOKIA'S MARKETING STRATEGIES IN INDIA

This research studies the marketing strategies of Nokia, a high technology company in a developing country India. The study attempts to check the role of marketing activities in success of Nokia in India. After studying the past of the company and the history of Indian mobile industry, Nokia's...

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Bibliographic Details
Main Author:	Daga, Nikunj
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2007
Subjects:	Nokia India international marketing mobile phones
Online Access:	https://eprints.nottingham.ac.uk/21698/

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