Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India

Managing diversity has emerged as a significant management practice, conceptualised to tackle the growing number of employee equality and equal opportunity related complexities. The changing nature of work practices due to globalisation has brought to the forefront workplace diversity issues. The or...

Full description

Bibliographic Details
Main Author: Batra, Ashima
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2007
Online Access:https://eprints.nottingham.ac.uk/21015/
_version_ 1848792169365635072
author Batra, Ashima
author_facet Batra, Ashima
author_sort Batra, Ashima
building Nottingham Research Data Repository
collection Online Access
description Managing diversity has emerged as a significant management practice, conceptualised to tackle the growing number of employee equality and equal opportunity related complexities. The changing nature of work practices due to globalisation has brought to the forefront workplace diversity issues. The origins and conception of diversity in the U.S. and India forms the basis for analysing an originally American concept in an Indian context. The two countries offer an exciting backdrop given the political, social, economic and cultural differences. To further understand the diffusion of workplace diversity practices in India, the study conducts a comprehensive analysis on the diversity activities of three prominent U.S. based Multinational Corporation's (MNCs) that have a strong presence in India. Multinationals have substantial influence on internationalising Human Resource Management practices and as a result, have influenced the growing popularity of diversity management and workforce diversity in India. The study examines company reports and online media releases to evaluate the effectiveness of diversity plans. The MNCs success is measured by the ability to adapt their initiatives to meet the requirements of the local Indian environment, by an understanding of what workforce diversity entails in the Indian scenario. The research findings suggest that the initiatives are responsive to local conditions, but are guided by the overarching company definitions and frameworks for diversity.
first_indexed 2025-11-14T18:40:08Z
format Dissertation (University of Nottingham only)
id nottingham-21015
institution University of Nottingham Malaysia Campus
institution_category Local University
language English
last_indexed 2025-11-14T18:40:08Z
publishDate 2007
recordtype eprints
repository_type Digital Repository
spelling nottingham-210152018-01-24T14:56:47Z https://eprints.nottingham.ac.uk/21015/ Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India Batra, Ashima Managing diversity has emerged as a significant management practice, conceptualised to tackle the growing number of employee equality and equal opportunity related complexities. The changing nature of work practices due to globalisation has brought to the forefront workplace diversity issues. The origins and conception of diversity in the U.S. and India forms the basis for analysing an originally American concept in an Indian context. The two countries offer an exciting backdrop given the political, social, economic and cultural differences. To further understand the diffusion of workplace diversity practices in India, the study conducts a comprehensive analysis on the diversity activities of three prominent U.S. based Multinational Corporation's (MNCs) that have a strong presence in India. Multinationals have substantial influence on internationalising Human Resource Management practices and as a result, have influenced the growing popularity of diversity management and workforce diversity in India. The study examines company reports and online media releases to evaluate the effectiveness of diversity plans. The MNCs success is measured by the ability to adapt their initiatives to meet the requirements of the local Indian environment, by an understanding of what workforce diversity entails in the Indian scenario. The research findings suggest that the initiatives are responsive to local conditions, but are guided by the overarching company definitions and frameworks for diversity. 2007 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/21015/1/07MBAlixab16.pdf Batra, Ashima (2007) Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India. [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Batra, Ashima
Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India
title Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India
title_full Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India
title_fullStr Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India
title_full_unstemmed Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India
title_short Managing Diversity in India: Evaluating the Effectiveness of Workforce Diversity Initiatives of Three U.S. Based Multinational Corporations in India
title_sort managing diversity in india: evaluating the effectiveness of workforce diversity initiatives of three u.s. based multinational corporations in india
url https://eprints.nottingham.ac.uk/21015/