The impact of Crisis Communication on audience: A study based on plane crash

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The impact of Crisis Communication on audience: A study based on plane crash

Organisational crises have now become as common as having a cold. Crises negatively affect the company's reputation and share price. Maintaining a reputation has today become paramount. Therefore, post-crisis communication is absolutely essential and has to be planned carefully. Poor crisis...

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Bibliographic Details
Main Author:	Chan, Calvin
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2007
Online Access:	https://eprints.nottingham.ac.uk/21014/

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