A study of Price levels between Pure play e-retailers and Bricks and clicks retailers.

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A study of Price levels between Pure play e-retailers and Bricks and clicks retailers.

Price Levels on the Internet have attracted a lot of research and managerial attention. Similar to initial predictions that Internet would lead to lower prices, empirical research shows that online prices are lower than conventional stores. There have been few studies comparing price levels at onlin...

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Bibliographic Details
Main Author:	Pugla, Ankit
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2007
Subjects:	Competition; Digital economy; E-commerce; Pricing
Online Access:	https://eprints.nottingham.ac.uk/20984/

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