The development of a new end-to-end Customer Relationship Management (CRM) approach for Jupiter Design

The development of a new end-to-end Customer Relationship Management (CRM) approach for Jupiter Design

This report has been produced by a team of MBA students from Nottingham University Business School, with the remit of developing a new approach to end-toend Customer Relationship Management (CRM) for the client - Jupiter Design (Jupiter). During the past 12-years Jupiter has grown significantly in t...

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Bibliographic Details
Main Authors: Cheng, Ya-Fang, Hann, David, Jones, Tim, Ogbemudia, Sarah
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2006
Online Access:https://eprints.nottingham.ac.uk/20499/

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