An IMP interaction approach to modelling business-to-business professional service quality: the case of Hong Kong consulting engineering service
In the domain of services marketing, the most researched area is in service quality. Since the pioneering stage of service quality research in the early 1980s, most of the studies have been conducted in the context of consumer services and consumer professional services. The purpose of this study is...
| Main Author: | Woo, Ka-shing |
|---|---|
| Format: | Thesis (University of Nottingham only) |
| Language: | English |
| Published: |
2001
|
| Subjects: | |
| Online Access: | https://eprints.nottingham.ac.uk/11297/ |
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