Managing product variety in international supply chains

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Managing product variety in international supply chains

In today's business environment, firms increasingly think in the context of a supply chain rather than a single factory and operate globally rather than in a single nation. At the same time, we have also witnessed increasing breadth in product ranges and accelerating rates of new product introd...

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Bibliographic Details
Main Author:	Er, Mahendrawathi
Format:	Thesis (University of Nottingham only)
Language:	English
Published:	2004
Subjects:	Product management production management
Online Access:	https://eprints.nottingham.ac.uk/11208/

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