A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century
Since its establishment in 1866 by Swiss-German pharmacist Henri Nestle, Nestle had grown largely by mergers and acquisitions into the world's leading food and beverage company. Based on the identified strengths, weaknesses, opportunities and treats, a set of strategies was formulated and compa...
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| Format: | Thesis |
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2005
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| Online Access: | http://shdl.mmu.edu.my/986/ |
| _version_ | 1848789677600931840 |
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| author | Mohd Nasir, Nik Naharudin |
| author_facet | Mohd Nasir, Nik Naharudin |
| author_sort | Mohd Nasir, Nik Naharudin |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | Since its establishment in 1866 by Swiss-German pharmacist Henri Nestle, Nestle had grown largely by mergers and acquisitions into the world's leading food and beverage company. Based on the identified strengths, weaknesses, opportunities and treats, a set of strategies was formulated and compared against possible alternative strategies. These were then followed by possible methodologies for the implementation, evaluation and control of the proposed strategies. |
| first_indexed | 2025-11-14T18:00:31Z |
| format | Thesis |
| id | mmu-986 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:00:31Z |
| publishDate | 2005 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-9862010-07-15T01:27:52Z http://shdl.mmu.edu.my/986/ A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century Mohd Nasir, Nik Naharudin LB2361 Curriculum Since its establishment in 1866 by Swiss-German pharmacist Henri Nestle, Nestle had grown largely by mergers and acquisitions into the world's leading food and beverage company. Based on the identified strengths, weaknesses, opportunities and treats, a set of strategies was formulated and compared against possible alternative strategies. These were then followed by possible methodologies for the implementation, evaluation and control of the proposed strategies. 2005-03 Thesis NonPeerReviewed Mohd Nasir, Nik Naharudin (2005) A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | LB2361 Curriculum Mohd Nasir, Nik Naharudin A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century |
| title | A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century |
| title_full | A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century |
| title_fullStr | A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century |
| title_full_unstemmed | A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century |
| title_short | A Case Study On Nestle : The World's Dominant Food And Beverage Company - Facing Up To The Challenges In The 21st Century |
| title_sort | case study on nestle : the world's dominant food and beverage company - facing up to the challenges in the 21st century |
| topic | LB2361 Curriculum |
| url | http://shdl.mmu.edu.my/986/ http://shdl.mmu.edu.my/986/ |