Customer Focus On Internet Banking In Malaysia
This study deliberates on the customer focus of Internet banking in Malaysia. The study is a qualitative empirical research on the development of Internet banking in Malaysia. The results of the survey indicate that most of the consumers are not opting for Internet banking as they prefer human inter...
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| Format: | Thesis |
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2005
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| Online Access: | http://shdl.mmu.edu.my/794/ |
| _version_ | 1848789603324002304 |
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| author | Sudha, Raju |
| author_facet | Sudha, Raju |
| author_sort | Sudha, Raju |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | This study deliberates on the customer focus of Internet banking in Malaysia. The study is a qualitative empirical research on the development of Internet banking in Malaysia. The results of the survey indicate that most of the consumers are not opting for Internet banking as they prefer human interactions in their banking activity.The banks should, therefore, provide a human touch through video conferencing and they should not impose a fee for Internet banking transactions. The security features of Internet banking should be improved by building stronger firewalls to prevent hackers entering into Internet banking codes. Internet banking should be user-friendly so as to entice more clients to use their services. |
| first_indexed | 2025-11-14T17:59:21Z |
| format | Thesis |
| id | mmu-794 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T17:59:21Z |
| publishDate | 2005 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-7942010-07-02T04:10:40Z http://shdl.mmu.edu.my/794/ Customer Focus On Internet Banking In Malaysia Sudha, Raju HG1710 Electronic Funds Transfers This study deliberates on the customer focus of Internet banking in Malaysia. The study is a qualitative empirical research on the development of Internet banking in Malaysia. The results of the survey indicate that most of the consumers are not opting for Internet banking as they prefer human interactions in their banking activity.The banks should, therefore, provide a human touch through video conferencing and they should not impose a fee for Internet banking transactions. The security features of Internet banking should be improved by building stronger firewalls to prevent hackers entering into Internet banking codes. Internet banking should be user-friendly so as to entice more clients to use their services. 2005-03 Thesis NonPeerReviewed Sudha, Raju (2005) Customer Focus On Internet Banking In Malaysia. Masters thesis, Multimedia University. http://myto.perpun.net.my/metoalogin/logina.php |
| spellingShingle | HG1710 Electronic Funds Transfers Sudha, Raju Customer Focus On Internet Banking In Malaysia |
| title | Customer Focus On Internet Banking In Malaysia |
| title_full | Customer Focus On Internet Banking In Malaysia |
| title_fullStr | Customer Focus On Internet Banking In Malaysia |
| title_full_unstemmed | Customer Focus On Internet Banking In Malaysia |
| title_short | Customer Focus On Internet Banking In Malaysia |
| title_sort | customer focus on internet banking in malaysia |
| topic | HG1710 Electronic Funds Transfers |
| url | http://shdl.mmu.edu.my/794/ http://shdl.mmu.edu.my/794/ |