Comprehensive Case Study On Harta Packaging Industries Sdn Bhd

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Comprehensive Case Study On Harta Packaging Industries Sdn Bhd

This paper traces the history of Harta, the internal and external environments in which it operates, its strenghts, weaknesses, opportunities and threats and finally the proposed strategies to be employed in its core competencies to reposition itself in the packaging industry.

Bibliographic Details
Main Author:	Long, Lim Ong
Format:	Thesis
Published:	2002
Subjects:	LB2361 Curriculum
Online Access:	http://shdl.mmu.edu.my/579/

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