Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness
The purpose of this study are to know the level of competitiveness of Malaysian food industry in managing their product policy as a strategy , as well as to suggest some guidelines and recommendations on the import elements of product policy in local food manufacturing industry's decision to pe...
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| Format: | Thesis |
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2002
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| Online Access: | http://shdl.mmu.edu.my/573/ |
| _version_ | 1848789543040319488 |
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| author | Mohd Mandak, Noorasikin |
| author_facet | Mohd Mandak, Noorasikin |
| author_sort | Mohd Mandak, Noorasikin |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | The purpose of this study are to know the level of competitiveness of Malaysian food industry in managing their product policy as a strategy , as well as to suggest some guidelines and recommendations on the import elements of product policy in local food manufacturing industry's decision to penetrate global market. |
| first_indexed | 2025-11-14T17:58:23Z |
| format | Thesis |
| id | mmu-573 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T17:58:23Z |
| publishDate | 2002 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-5732010-06-24T11:11:32Z http://shdl.mmu.edu.my/573/ Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness Mohd Mandak, Noorasikin LB2361 Curriculum The purpose of this study are to know the level of competitiveness of Malaysian food industry in managing their product policy as a strategy , as well as to suggest some guidelines and recommendations on the import elements of product policy in local food manufacturing industry's decision to penetrate global market. 2002-09 Thesis NonPeerReviewed Mohd Mandak, Noorasikin (2002) Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | LB2361 Curriculum Mohd Mandak, Noorasikin Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness |
| title | Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness |
| title_full | Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness |
| title_fullStr | Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness |
| title_full_unstemmed | Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness |
| title_short | Global Market Penetration : Analysis On Malaysian Food & Beverage Manufacturing Industry's Product Competitiveness |
| title_sort | global market penetration : analysis on malaysian food & beverage manufacturing industry's product competitiveness |
| topic | LB2361 Curriculum |
| url | http://shdl.mmu.edu.my/573/ http://shdl.mmu.edu.my/573/ |