UFIDA Software (China) Co. Ltd.-- A Case Study Of Serial Adjustments For A New Marketing Strategy

The conversion in marketing strategy is an important conversion in relation to company\'s long-term development. To adapt to change in marketing strategy, company always makes series of regulation on other coordinating policy.

Bibliographic Details
Main Author: Nan, Wang
Format: Thesis
Published: 2008
Subjects:
Online Access:http://shdl.mmu.edu.my/3306/
Description
Summary:The conversion in marketing strategy is an important conversion in relation to company\'s long-term development. To adapt to change in marketing strategy, company always makes series of regulation on other coordinating policy.