Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket
This study examines the factors that influence customer's decision-making in choosing Alfa supermarket. This study intends to identify the role of dimensional attributes of supermarket that influence consumer decision in choosing Alfa supermarket, and to know which one is more dominant / import...
| Main Author: | |
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| Format: | Thesis |
| Published: |
2009
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| Subjects: | |
| Online Access: | http://shdl.mmu.edu.my/314/ |
| _version_ | 1848789471998246912 |
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| author | Hadiwidjaja, Meilany |
| author_facet | Hadiwidjaja, Meilany |
| author_sort | Hadiwidjaja, Meilany |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | This study examines the factors that influence customer's decision-making in choosing Alfa supermarket. This study intends to identify the role of dimensional attributes of supermarket that influence consumer decision in choosing Alfa supermarket, and to know which one is more dominant / important among the dimensional attributes of the supermarket. |
| first_indexed | 2025-11-14T17:57:15Z |
| format | Thesis |
| id | mmu-314 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T17:57:15Z |
| publishDate | 2009 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-3142010-05-14T08:45:17Z http://shdl.mmu.edu.my/314/ Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket Hadiwidjaja, Meilany HF Commerce This study examines the factors that influence customer's decision-making in choosing Alfa supermarket. This study intends to identify the role of dimensional attributes of supermarket that influence consumer decision in choosing Alfa supermarket, and to know which one is more dominant / important among the dimensional attributes of the supermarket. 2009-12 Thesis NonPeerReviewed Hadiwidjaja, Meilany (2009) Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | HF Commerce Hadiwidjaja, Meilany Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket |
| title | Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket |
| title_full | Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket |
| title_fullStr | Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket |
| title_full_unstemmed | Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket |
| title_short | Effects Of Self Service Attributes On Consumer Decision In Choosing A Supermarket |
| title_sort | effects of self service attributes on consumer decision in choosing a supermarket |
| topic | HF Commerce |
| url | http://shdl.mmu.edu.my/314/ http://shdl.mmu.edu.my/314/ |