Identifying Failure Elements of Implementing CRM Systems in Malaysian Enterprises

QR Code

Identifying Failure Elements of Implementing CRM Systems in Malaysian Enterprises

In this research the author tried to find and rank major obstacles of implementing customer relationship management projects in Malaysian enterprises.

Bibliographic Details
Main Author:	Mohtasebi, Amirhossein
Format:	Thesis
Published:	2009
Subjects:	HF5410-5417.5 Marketing. Distribution of products
Online Access:	http://shdl.mmu.edu.my/284/

Similar Items

Identifying Failure Elements Of Implementing CRM Systems In Malaysian Enterprises
by: Mohtasebi, Amirhossein
Published: (2009)

Strategic Framework For Customer Relationship Management (CRM) Implementation By Oman Telecommunication Company (OMANTEL)
by: Ajham Al-Shahri, Amal Ahmed
Published: (2005)

The Role Of CRM In Organization And Effect Of Training
by: Khorsandi, Azadeh
Published: (2009)

CRM Strategies In MSC Status Companies
by: Zafar, Mohammad Afnan
Published: (2007)

The Impact Of CRM On Customer Retention In Malaysia
by: Ghahfarokhi, Akbar Dehghani
Published: (2007)

A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry
by: Navabakhsh, Aminallah
Published: (2008)

The Customer Relationship Management (CRM) Assessment Of Heitech Padu Berhad
by: Zaharuddin, Mohd Dzulkaedah
Published: (2004)

The Impact Of Customer Relatonship Management (CRM) Towards E-Business Strategy
by: Raslan, Umi Kalsoom
Published: (2005)

The Impact Of Customer Relationship Management (CRM) On Overal Performance Of Financial Instituitions In Malaysia
by: Nourizadeh, Amin
Published: (2009)

The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
by: Taher, Parisa
Published: (2007)

Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques
by: Seyed Danesh, Mir Mohammad
Published: (2011)

Study Of Customer Relationship Management In Malaysian Commercial Banks And Its Implications For The Small And Medium Enterprises
by: M.Thiyagarajan, Thangarajah
Published: (2003)

A Study of Customer Relationship Management in Malaysian Commercial Banks and Its Implications for the Small and Medium Enterprises
by: Thangarajah@M.Thiyagarajan,
Published: (2003)

Impact Of Customer Relationship Management In Small And Medium Enterprises In Malaysia
by: -, Dilruba
Published: (2007)

A Study On The Relationship Between Customer Satisfaction And The Implementation Of Total Quality Management Concept In The Malaysian Telecommunication Industry
by: Ismail, Hishamuddin
Published: (2001)

A Study On The Relationship Between Customer Satisfaction And The Implementation Of Total Quality Management Concept In The Malaysian Telecommunication Industry
by: Hishamuddin Ismail,
Published: (2001)

Incorporating environmental elements in property marketing strategy in Kuala Lumpur
by: Ullah, Md Amanat
Published: (2016)

Modelling A Customer And After Sales Services And Implementing This Model In Irarian Company
by: Ghandchi, Marjan Saradar
Published: (2009)

Brand Loyalty : Study On Malaysian Female Perspective
by: Chong, Lydia Li Ting
Published: (2006)

A Study On Network Marketing: Malaysian Perspective
by: Ong, Yuen Onn
Published: (2008)

User Acceptance Of Online Auction Among Malaysians
by: Yong, Swee Ling
Published: (2008)

The Role Of Integrated Marketing Communication In Malaysian Insurance Industry
by: Lee, Pei Nie
Published: (2005)

Consumer Perceptions Towards Global Brands, A Malaysian Perspective
by: Lim, Jenny Marisa Dao Siang
Published: (2008)

The Influence Of Marketing Mix Strategies On Consumer Buying Behavior: Malaysian Perspective
by: Wei, Seow Heng
Published: (2009)

Marketing Strategies Deploy By Malaysian Telecommunication Firms Specifically VOIP Sector
by: M., Linggeswary
Published: (2007)

Empirical Analysis On Factors Influencing Customer Loyalty In Malaysian Telecommunication Industry
by: Ismail, Hishamuddin
Published: (2007)

Providing An ECRM Framework For Malaysian Retailing Industry Based On Consumer's Perspective
by: Teo, Kok Boon
Published: (2007)

Customer Satisfaction In The Malaysian Mobile Industry. A Study Using Servqual Model
by: Karuppiah, Nermala
Published: (2000)

Determinants Of Consumers' Buying Behaviors For Domestic And Foreign Products : A Malaysian Perspective
by: Yeoh, Bee Bee
Published: (2005)

Internet Marketing Development In Malaysia -- A Study Of Malaysian Marketing Managers' Perceptions
by: Teh, Ya Yee
Published: (2008)

Analyzing issues and challenges on environmentally supportive behaviour among Malaysian and Nigerian consumers
by: Ogiemwonyi, Osarodion, et al.
Published: (2020)

External and internal factors influencing impulse buying behaviour of Malaysian credit card owners in reference to gender
by: Harun, Amran, et al.
Published: (2018)

An Analysis Of Giant's Competitive Advantage In Singapore
by: Jesbir Singh, Suneeta Kaur
Published: (2009)

Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia
by: Oo, Bryant Yong Siang
Published: (2009)

Cross-Cultural Perspective In Consumer Behavior In Malaysia
by: Lim, Ying Sean
Published: (2009)

An Investigation Of The Non-Metallic Mineral Industry In Companies Admitted Into Tehran Exchange Market By Using Financial Ratios
by: Shojaeddin, Arash
Published: (2009)

A Case Study Of Culture On Global Marketing Strategies Among Asian Countries
by: Mosaheb, Muhammad Yaaseen Djameel
Published: (2009)

Local Authorities In Klang Valley - A Study On The Effectiveness Of Service Delivery To Improve Public Satisfaction
by: Mohd Nawi, Ahmad Naji
Published: (2009)

A Study Of Brand Management At Public Bank Berhad
by: Peng, Lean Boon
Published: (2009)

Gaining Competitive Advantage Through Establishing Offshore Development Centres : A Case Study On Titoonic Asia Sdn. Bhd.
by: Sheikhalizadeh, Mahdiyeh
Published: (2009)