Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective
This study based on primary data collected from 300 sample respondents. The survey shows that more than half of the respondents have made online purchase before, and most of the experienced online purchasers are male, young, and highly educated.
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| Format: | Thesis |
| Published: |
2009
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| Subjects: | |
| Online Access: | http://shdl.mmu.edu.my/279/ |
| _version_ | 1848789463011950592 |
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| author | Lim , Sin Lu |
| author_facet | Lim , Sin Lu |
| author_sort | Lim , Sin Lu |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | This study based on primary data collected from 300 sample respondents. The survey shows that more than half of the respondents have made online purchase before, and most of the experienced online purchasers are male, young, and highly educated. |
| first_indexed | 2025-11-14T17:57:07Z |
| format | Thesis |
| id | mmu-279 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T17:57:07Z |
| publishDate | 2009 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-2792010-04-20T10:00:32Z http://shdl.mmu.edu.my/279/ Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective Lim , Sin Lu HF5546-5548.6 Office management This study based on primary data collected from 300 sample respondents. The survey shows that more than half of the respondents have made online purchase before, and most of the experienced online purchasers are male, young, and highly educated. 2009-12 Thesis NonPeerReviewed Lim , Sin Lu (2009) Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | HF5546-5548.6 Office management Lim , Sin Lu Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
| title | Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
| title_full | Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
| title_fullStr | Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
| title_full_unstemmed | Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
| title_short | Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
| title_sort | online purchasing patterns and intention to purchase through internet : a study on malaysian consumers' perspective |
| topic | HF5546-5548.6 Office management |
| url | http://shdl.mmu.edu.my/279/ http://shdl.mmu.edu.my/279/ |