Understanding internet use and dependency

Understanding internet use and dependency

Since the 1950s, the Uses and Gratifications approach has been widely applied to explaining the use of the media, such as the radio and newspapers. Recently, this framework has also been applied to the Internet, a new media and has helped in the understanding of how the motivations of individuals af...

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Bibliographic Details
Main Authors: Soh, Ch.-H., Murali, R.
Format: Article
Published: 2006
Subjects:
QA75.5-76.95 Electronic computers. Computer science
Online Access:http://shdl.mmu.edu.my/2067/

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