Dell Inc. : Will The Powerhouse PC Maker Turnaround?

This project paper focuses on a case study on Dell. Some of the key subjects includes its major achievements in the past and the present; the overview of the industry - socio,economic,, marketing, political, legal and technological factors that encourage and affect growth and development industry wh...

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Main Author: Hong , She San (Agnes)
Format: Thesis
Published: 2007
Subjects:
Online Access:http://shdl.mmu.edu.my/1869/
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author Hong , She San (Agnes)
author_facet Hong , She San (Agnes)
author_sort Hong , She San (Agnes)
building MMU Institutional Repository
collection Online Access
description This project paper focuses on a case study on Dell. Some of the key subjects includes its major achievements in the past and the present; the overview of the industry - socio,economic,, marketing, political, legal and technological factors that encourage and affect growth and development industry which the company belongs. the challenges of competitors and ways to overcome them; secrets of Dell\'s success - customer experience and employee experience; the power of Direct Model, the partnership strategy, outsourcing strategy, and recent challenges of the company and their solutions. Part two, includesa case analysis of Dell Inc.
first_indexed 2025-11-14T18:04:08Z
format Thesis
id mmu-1869
institution Multimedia University
institution_category Local University
last_indexed 2025-11-14T18:04:08Z
publishDate 2007
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repository_type Digital Repository
spelling mmu-18692011-07-19T03:34:39Z http://shdl.mmu.edu.my/1869/ Dell Inc. : Will The Powerhouse PC Maker Turnaround? Hong , She San (Agnes) HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades This project paper focuses on a case study on Dell. Some of the key subjects includes its major achievements in the past and the present; the overview of the industry - socio,economic,, marketing, political, legal and technological factors that encourage and affect growth and development industry which the company belongs. the challenges of competitors and ways to overcome them; secrets of Dell\'s success - customer experience and employee experience; the power of Direct Model, the partnership strategy, outsourcing strategy, and recent challenges of the company and their solutions. Part two, includesa case analysis of Dell Inc. 2007-03 Thesis NonPeerReviewed Hong , She San (Agnes) (2007) Dell Inc. : Will The Powerhouse PC Maker Turnaround? Masters thesis, University of Multimedia. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php
spellingShingle HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades
Hong , She San (Agnes)
Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_full Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_fullStr Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_full_unstemmed Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_short Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_sort dell inc. : will the powerhouse pc maker turnaround?
topic HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades
url http://shdl.mmu.edu.my/1869/
http://shdl.mmu.edu.my/1869/