Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach

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Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach

The aim of this research was to examining the determinants of quality improvement in banking service through customer loyalty approach. The significance of this research is intended to help the bank\'s managers to identify the determinants of quality of the services that offer by the bank based...

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Bibliographic Details
Main Author:	Forouhandeh, Behnam
Format:	Thesis
Published:	2010
Subjects:	HG Finance
Online Access:	http://shdl.mmu.edu.my/1765/

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