Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach

The aim of this research was to examining the determinants of quality improvement in banking service through customer loyalty approach. The significance of this research is intended to help the bank\'s managers to identify the determinants of quality of the services that offer by the bank based...

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Bibliographic Details
Main Author: Forouhandeh, Behnam
Format: Thesis
Published: 2010
Subjects:
Online Access:http://shdl.mmu.edu.my/1765/
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author Forouhandeh, Behnam
author_facet Forouhandeh, Behnam
author_sort Forouhandeh, Behnam
building MMU Institutional Repository
collection Online Access
description The aim of this research was to examining the determinants of quality improvement in banking service through customer loyalty approach. The significance of this research is intended to help the bank\'s managers to identify the determinants of quality of the services that offer by the bank based on the customer satisfaction experience and consequently regarding to the loyalty intention approach.
first_indexed 2025-11-14T18:03:46Z
format Thesis
id mmu-1765
institution Multimedia University
institution_category Local University
last_indexed 2025-11-14T18:03:46Z
publishDate 2010
recordtype eprints
repository_type Digital Repository
spelling mmu-17652010-11-12T10:19:40Z http://shdl.mmu.edu.my/1765/ Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach Forouhandeh, Behnam HG Finance The aim of this research was to examining the determinants of quality improvement in banking service through customer loyalty approach. The significance of this research is intended to help the bank\'s managers to identify the determinants of quality of the services that offer by the bank based on the customer satisfaction experience and consequently regarding to the loyalty intention approach. 2010-08 Thesis NonPeerReviewed Forouhandeh, Behnam (2010) Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php
spellingShingle HG Finance
Forouhandeh, Behnam
Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach
title Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach
title_full Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach
title_fullStr Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach
title_full_unstemmed Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach
title_short Determinants of Quality Improvement in Banking Service Through Customer Loyalty Approach
title_sort determinants of quality improvement in banking service through customer loyalty approach
topic HG Finance
url http://shdl.mmu.edu.my/1765/
http://shdl.mmu.edu.my/1765/