Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia
This study consists of a model illustrating the role of organizational knowledge management system executed at SMEs in order to improve and ameliorate branding behavior.
| Main Author: | |
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| Format: | Thesis |
| Published: |
2009
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| Online Access: | http://shdl.mmu.edu.my/1584/ |
| _version_ | 1848789830791593984 |
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| author | Najmaei, Arash |
| author_facet | Najmaei, Arash |
| author_sort | Najmaei, Arash |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | This study consists of a model illustrating the role of organizational knowledge management system executed at SMEs in order to improve and ameliorate branding behavior. |
| first_indexed | 2025-11-14T18:02:58Z |
| format | Thesis |
| id | mmu-1584 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:02:58Z |
| publishDate | 2009 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-15842010-09-23T06:35:25Z http://shdl.mmu.edu.my/1584/ Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia Najmaei, Arash HD28-70 Management. Industrial Management This study consists of a model illustrating the role of organizational knowledge management system executed at SMEs in order to improve and ameliorate branding behavior. 2009-04 Thesis NonPeerReviewed Najmaei, Arash (2009) Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | HD28-70 Management. Industrial Management Najmaei, Arash Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
| title | Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
| title_full | Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
| title_fullStr | Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
| title_full_unstemmed | Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
| title_short | Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
| title_sort | strategic knowledge management system as a competitive means for branding excellence of smes in malaysia |
| topic | HD28-70 Management. Industrial Management |
| url | http://shdl.mmu.edu.my/1584/ http://shdl.mmu.edu.my/1584/ |