International Marketing Strategy Of Chinese Tea Industry

The Chinese tea culture as well as its derivation product international market development potential and the potential market marketing strategy will be analyzed in this paper.

Bibliographic Details
Main Author: Wei, Ming Min
Format: Thesis
Published: 2008
Subjects:
Online Access:http://shdl.mmu.edu.my/1470/
Description
Summary:The Chinese tea culture as well as its derivation product international market development potential and the potential market marketing strategy will be analyzed in this paper.