Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study
This case study gives details on Perodua as a whole - the company's background and history, its vision and mission, its organizational structure and functions and its milestones and achievements through out its 15 years. Perodua is the current market leader in the Malaysian automotive industry...
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| Format: | Thesis |
| Published: |
2008
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| Online Access: | http://shdl.mmu.edu.my/1439/ |
| _version_ | 1848789787928952832 |
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| author | Ahmad Nazri, Alwyn Zuleika |
| author_facet | Ahmad Nazri, Alwyn Zuleika |
| author_sort | Ahmad Nazri, Alwyn Zuleika |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | This case study gives details on Perodua as a whole - the company's background and history, its vision and mission, its organizational structure and functions and its milestones and achievements through out its 15 years. Perodua is the current market leader in the Malaysian automotive industry and is continuously growing to even greater heights. |
| first_indexed | 2025-11-14T18:02:17Z |
| format | Thesis |
| id | mmu-1439 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:02:17Z |
| publishDate | 2008 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-14392010-09-02T00:58:58Z http://shdl.mmu.edu.my/1439/ Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study Ahmad Nazri, Alwyn Zuleika HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades This case study gives details on Perodua as a whole - the company's background and history, its vision and mission, its organizational structure and functions and its milestones and achievements through out its 15 years. Perodua is the current market leader in the Malaysian automotive industry and is continuously growing to even greater heights. 2008-07 Thesis NonPeerReviewed Ahmad Nazri, Alwyn Zuleika (2008) Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades Ahmad Nazri, Alwyn Zuleika Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study |
| title | Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study |
| title_full | Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study |
| title_fullStr | Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study |
| title_full_unstemmed | Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study |
| title_short | Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study |
| title_sort | perusahaan otomobil kedua sdn. bhd (perodua) a case study |
| topic | HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades |
| url | http://shdl.mmu.edu.my/1439/ http://shdl.mmu.edu.my/1439/ |