Online Grocery Shopping: A Consumer Behaviour Perspective
In this study , we will see what are the common factors that empirically influence the buyingbehavior of customers through online click of a mouse as opposed throughthe traditional brick-mortar way.
| Main Author: | |
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| Format: | Thesis |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://shdl.mmu.edu.my/1425/ |
| _version_ | 1848789784309268480 |
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| author | Govindasamy, Devananthan |
| author_facet | Govindasamy, Devananthan |
| author_sort | Govindasamy, Devananthan |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | In this study , we will see what are the common factors that empirically influence the buyingbehavior of customers through online click of a mouse as opposed throughthe traditional brick-mortar way. |
| first_indexed | 2025-11-14T18:02:13Z |
| format | Thesis |
| id | mmu-1425 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:02:13Z |
| publishDate | 2008 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-14252010-09-02T00:53:06Z http://shdl.mmu.edu.my/1425/ Online Grocery Shopping: A Consumer Behaviour Perspective Govindasamy, Devananthan TX Home economics In this study , we will see what are the common factors that empirically influence the buyingbehavior of customers through online click of a mouse as opposed throughthe traditional brick-mortar way. 2008-07 Thesis NonPeerReviewed Govindasamy, Devananthan (2008) Online Grocery Shopping: A Consumer Behaviour Perspective. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | TX Home economics Govindasamy, Devananthan Online Grocery Shopping: A Consumer Behaviour Perspective |
| title | Online Grocery Shopping: A Consumer Behaviour Perspective |
| title_full | Online Grocery Shopping: A Consumer Behaviour Perspective |
| title_fullStr | Online Grocery Shopping: A Consumer Behaviour Perspective |
| title_full_unstemmed | Online Grocery Shopping: A Consumer Behaviour Perspective |
| title_short | Online Grocery Shopping: A Consumer Behaviour Perspective |
| title_sort | online grocery shopping: a consumer behaviour perspective |
| topic | TX Home economics |
| url | http://shdl.mmu.edu.my/1425/ http://shdl.mmu.edu.my/1425/ |