A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank
The case study highlights BCHB's strong intension to find a strategic fit in its mission, vision and objective to become a universal bank and Southern Bank, which strength is in the retail banking is the most suitable partner to strengthen BCHB's consumer banking business to complement its...
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| Format: | Thesis |
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2009
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| Online Access: | http://shdl.mmu.edu.my/1401/ |
| _version_ | 1848789777708482560 |
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| author | Quah, Choon Leong |
| author_facet | Quah, Choon Leong |
| author_sort | Quah, Choon Leong |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | The case study highlights BCHB's strong intension to find a strategic fit in its mission, vision and objective to become a universal bank and Southern Bank, which strength is in the retail banking is the most suitable partner to strengthen BCHB's consumer banking business to complement its strong corporate banking business. |
| first_indexed | 2025-11-14T18:02:07Z |
| format | Thesis |
| id | mmu-1401 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:02:07Z |
| publishDate | 2009 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-14012010-09-02T01:17:39Z http://shdl.mmu.edu.my/1401/ A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank Quah, Choon Leong HG1710 Electronic Funds Transfers The case study highlights BCHB's strong intension to find a strategic fit in its mission, vision and objective to become a universal bank and Southern Bank, which strength is in the retail banking is the most suitable partner to strengthen BCHB's consumer banking business to complement its strong corporate banking business. 2009-01 Thesis NonPeerReviewed Quah, Choon Leong (2009) A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | HG1710 Electronic Funds Transfers Quah, Choon Leong A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank |
| title | A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank |
| title_full | A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank |
| title_fullStr | A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank |
| title_full_unstemmed | A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank |
| title_short | A Case Study Of CIMB Bank : The Merger Between Bumiputra- Commerce Holding Berhad (BCHB) And Southern Bank |
| title_sort | case study of cimb bank : the merger between bumiputra- commerce holding berhad (bchb) and southern bank |
| topic | HG1710 Electronic Funds Transfers |
| url | http://shdl.mmu.edu.my/1401/ http://shdl.mmu.edu.my/1401/ |