The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia.

The main purpose of this study was to investigate the relationship between TQM practices and customer satisfaction, from the managers' perspectives. It was proposed that the six TQM dimensions, namely (i) leadership, (ii) strategic planning, (iii) customer focus, (ii) process management, (v) in...

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Main Author: Yi, Sit Wen
Format: Thesis
Published: 2008
Subjects:
Online Access:http://shdl.mmu.edu.my/1389/
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author Yi, Sit Wen
author_facet Yi, Sit Wen
author_sort Yi, Sit Wen
building MMU Institutional Repository
collection Online Access
description The main purpose of this study was to investigate the relationship between TQM practices and customer satisfaction, from the managers' perspectives. It was proposed that the six TQM dimensions, namely (i) leadership, (ii) strategic planning, (iii) customer focus, (ii) process management, (v) information and analysis, and (vi) human resource focus would facilitate the level of customer satisfaction of TQM certified service organization in Malaysia.
first_indexed 2025-11-14T18:02:04Z
format Thesis
id mmu-1389
institution Multimedia University
institution_category Local University
last_indexed 2025-11-14T18:02:04Z
publishDate 2008
recordtype eprints
repository_type Digital Repository
spelling mmu-13892010-09-02T06:05:55Z http://shdl.mmu.edu.my/1389/ The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. Yi, Sit Wen HD61 Risk in industry. Risk management The main purpose of this study was to investigate the relationship between TQM practices and customer satisfaction, from the managers' perspectives. It was proposed that the six TQM dimensions, namely (i) leadership, (ii) strategic planning, (iii) customer focus, (ii) process management, (v) information and analysis, and (vi) human resource focus would facilitate the level of customer satisfaction of TQM certified service organization in Malaysia. 2008-11 Thesis NonPeerReviewed Yi, Sit Wen (2008) The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php
spellingShingle HD61 Risk in industry. Risk management
Yi, Sit Wen
The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia.
title The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia.
title_full The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia.
title_fullStr The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia.
title_full_unstemmed The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia.
title_short The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia.
title_sort impact of tqm on customer satisfaction: an empirical analysis of service organizations in malaysia.
topic HD61 Risk in industry. Risk management
url http://shdl.mmu.edu.my/1389/
http://shdl.mmu.edu.my/1389/