Impact of Information Communication Technology on Customer Satisfaction in Airline Industry
This project deals in the main, with the problem of customer satisfaction in a service industry , namely, the Airline Industry, with special reference to the Passenger Community. The factor that is taken up for special investigation is the effect of impact of Information Communication Technology.
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| Format: | Thesis |
| Published: |
2003
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| Subjects: | |
| Online Access: | http://shdl.mmu.edu.my/132/ |
| _version_ | 1848789427305840640 |
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| author | Sankaran, Muthulakshmi |
| author_facet | Sankaran, Muthulakshmi |
| author_sort | Sankaran, Muthulakshmi |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | This project deals in the main, with the problem of customer satisfaction in a service industry , namely, the Airline Industry, with special reference to the Passenger Community. The factor that is taken up for special investigation is the effect of impact of Information Communication Technology. |
| first_indexed | 2025-11-14T17:56:33Z |
| format | Thesis |
| id | mmu-132 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T17:56:33Z |
| publishDate | 2003 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-1322010-02-23T08:06:46Z http://shdl.mmu.edu.my/132/ Impact of Information Communication Technology on Customer Satisfaction in Airline Industry Sankaran, Muthulakshmi HF5410-5417.5 Marketing. Distribution of products This project deals in the main, with the problem of customer satisfaction in a service industry , namely, the Airline Industry, with special reference to the Passenger Community. The factor that is taken up for special investigation is the effect of impact of Information Communication Technology. 2003 Thesis NonPeerReviewed Sankaran, Muthulakshmi (2003) Impact of Information Communication Technology on Customer Satisfaction in Airline Industry. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | HF5410-5417.5 Marketing. Distribution of products Sankaran, Muthulakshmi Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title | Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_full | Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_fullStr | Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_full_unstemmed | Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_short | Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_sort | impact of information communication technology on customer satisfaction in airline industry |
| topic | HF5410-5417.5 Marketing. Distribution of products |
| url | http://shdl.mmu.edu.my/132/ http://shdl.mmu.edu.my/132/ |