Case Study On AirAsia Berhad
This case study is divided into two parts, which are case writing and case analysis. Case writing discussed about general information on AirAsia such as its strategies, operation, challenges its face and financial information. This section also looks into low cost carrier development in Asia.
| Main Author: | |
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| Format: | Thesis |
| Published: |
2007
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| Online Access: | http://shdl.mmu.edu.my/1245/ |
| _version_ | 1848789734100303872 |
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| author | Ungoh, Sunyong |
| author_facet | Ungoh, Sunyong |
| author_sort | Ungoh, Sunyong |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | This case study is divided into two parts, which are case writing and case analysis. Case writing discussed about general information on AirAsia such as its strategies, operation, challenges its face and financial information. This section also looks into low cost carrier development in Asia. |
| first_indexed | 2025-11-14T18:01:25Z |
| format | Thesis |
| id | mmu-1245 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:01:25Z |
| publishDate | 2007 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-12452010-08-19T04:23:03Z http://shdl.mmu.edu.my/1245/ Case Study On AirAsia Berhad Ungoh, Sunyong HE Transportation and Communications This case study is divided into two parts, which are case writing and case analysis. Case writing discussed about general information on AirAsia such as its strategies, operation, challenges its face and financial information. This section also looks into low cost carrier development in Asia. 2007-07 Thesis NonPeerReviewed Ungoh, Sunyong (2007) Case Study On AirAsia Berhad. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | HE Transportation and Communications Ungoh, Sunyong Case Study On AirAsia Berhad |
| title | Case Study On AirAsia Berhad |
| title_full | Case Study On AirAsia Berhad |
| title_fullStr | Case Study On AirAsia Berhad |
| title_full_unstemmed | Case Study On AirAsia Berhad |
| title_short | Case Study On AirAsia Berhad |
| title_sort | case study on airasia berhad |
| topic | HE Transportation and Communications |
| url | http://shdl.mmu.edu.my/1245/ http://shdl.mmu.edu.my/1245/ |