The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System

This study investigates the relationships between emotional features with customer satisfaction, emotion and loyalty.

Bibliographic Details
Main Author: Taher, Parisa
Format: Thesis
Published: 2007
Subjects:
Online Access:http://shdl.mmu.edu.my/1203/
_version_ 1848789722258735104
author Taher, Parisa
author_facet Taher, Parisa
author_sort Taher, Parisa
building MMU Institutional Repository
collection Online Access
description This study investigates the relationships between emotional features with customer satisfaction, emotion and loyalty.
first_indexed 2025-11-14T18:01:14Z
format Thesis
id mmu-1203
institution Multimedia University
institution_category Local University
last_indexed 2025-11-14T18:01:14Z
publishDate 2007
recordtype eprints
repository_type Digital Repository
spelling mmu-12032010-08-19T08:26:48Z http://shdl.mmu.edu.my/1203/ The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System Taher, Parisa HF5410-5417.5 Marketing. Distribution of products This study investigates the relationships between emotional features with customer satisfaction, emotion and loyalty. 2007-07 Thesis NonPeerReviewed Taher, Parisa (2007) The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php
spellingShingle HF5410-5417.5 Marketing. Distribution of products
Taher, Parisa
The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_full The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_fullStr The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_full_unstemmed The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_short The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_sort importance of emotional features in electronic customer relationship management (e-crm) system
topic HF5410-5417.5 Marketing. Distribution of products
url http://shdl.mmu.edu.my/1203/
http://shdl.mmu.edu.my/1203/