Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets
This research studyfocuses on customer perceptions and response toward value of marketing mix in fast food outlets as a general. The research is developed based on systematic methodology in order to obtain excellent output from the analysis.
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| Format: | Thesis |
| Published: |
2007
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| Subjects: | |
| Online Access: | http://shdl.mmu.edu.my/1201/ |
| _version_ | 1848789721657901056 |
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| author | Hassan, Hasliza |
| author_facet | Hassan, Hasliza |
| author_sort | Hassan, Hasliza |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | This research studyfocuses on customer perceptions and response toward value of marketing mix in fast food outlets as a general. The research is developed based on systematic methodology in order to obtain excellent output from the analysis. |
| first_indexed | 2025-11-14T18:01:13Z |
| format | Thesis |
| id | mmu-1201 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:01:13Z |
| publishDate | 2007 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-12012010-08-19T08:28:27Z http://shdl.mmu.edu.my/1201/ Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets Hassan, Hasliza TX Home economics This research studyfocuses on customer perceptions and response toward value of marketing mix in fast food outlets as a general. The research is developed based on systematic methodology in order to obtain excellent output from the analysis. 2007-09 Thesis NonPeerReviewed Hassan, Hasliza (2007) Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | TX Home economics Hassan, Hasliza Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets |
| title | Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets |
| title_full | Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets |
| title_fullStr | Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets |
| title_full_unstemmed | Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets |
| title_short | Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets |
| title_sort | fast food - customer perceptions and responses toward value of marketing mix in fast food outlets |
| topic | TX Home economics |
| url | http://shdl.mmu.edu.my/1201/ http://shdl.mmu.edu.my/1201/ |