Consumer Acceptance Of Technology In The Financial Service Industry

This research investigates the extent of consumer acceptance on the electronic banking implementation by using a modified Technology Acceptance Model (TAM). The scope of the research is confined to the online banking acceptance in Malaysia.

Bibliographic Details
Main Author: Leong, Peih Shine
Format: Thesis
Published: 2006
Subjects:
Online Access:http://shdl.mmu.edu.my/1166/
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author Leong, Peih Shine
author_facet Leong, Peih Shine
author_sort Leong, Peih Shine
building MMU Institutional Repository
collection Online Access
description This research investigates the extent of consumer acceptance on the electronic banking implementation by using a modified Technology Acceptance Model (TAM). The scope of the research is confined to the online banking acceptance in Malaysia.
first_indexed 2025-11-14T18:01:04Z
format Thesis
id mmu-1166
institution Multimedia University
institution_category Local University
last_indexed 2025-11-14T18:01:04Z
publishDate 2006
recordtype eprints
repository_type Digital Repository
spelling mmu-11662010-08-23T01:02:27Z http://shdl.mmu.edu.my/1166/ Consumer Acceptance Of Technology In The Financial Service Industry Leong, Peih Shine LB Theory and practice of education This research investigates the extent of consumer acceptance on the electronic banking implementation by using a modified Technology Acceptance Model (TAM). The scope of the research is confined to the online banking acceptance in Malaysia. 2006-06 Thesis NonPeerReviewed Leong, Peih Shine (2006) Consumer Acceptance Of Technology In The Financial Service Industry. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php
spellingShingle LB Theory and practice of education
Leong, Peih Shine
Consumer Acceptance Of Technology In The Financial Service Industry
title Consumer Acceptance Of Technology In The Financial Service Industry
title_full Consumer Acceptance Of Technology In The Financial Service Industry
title_fullStr Consumer Acceptance Of Technology In The Financial Service Industry
title_full_unstemmed Consumer Acceptance Of Technology In The Financial Service Industry
title_short Consumer Acceptance Of Technology In The Financial Service Industry
title_sort consumer acceptance of technology in the financial service industry
topic LB Theory and practice of education
url http://shdl.mmu.edu.my/1166/
http://shdl.mmu.edu.my/1166/