Determinants Of Consumers' Buying Behaviors For Domestic And Foreign Products : A Malaysian Perspective

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Determinants Of Consumers' Buying Behaviors For Domestic And Foreign Products : A Malaysian Perspective

This study examines the determinants of consumers' buying behaviors for domestic and foreign products. It focuses on the consumers' buying behaviors from the Malaysian consumers' perspective especially for the electrical/electronic products, household appliances and kitchen appliances...

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Bibliographic Details
Main Author:	Yeoh, Bee Bee
Format:	Thesis
Published:	2005
Subjects:	HF5410-5417.5 Marketing. Distribution of products
Online Access:	http://shdl.mmu.edu.my/1037/

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