A Case Study On DRB-Hicom Bhd In The Automotive Industry
DRB-Hicom has undertaken many strategic moves to maintain its lead in the automotive sector. This paper is a study on the strategic management of DRB-HICOM Berhad where presented in two segments.
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| Format: | Thesis |
| Published: |
2005
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| Online Access: | http://shdl.mmu.edu.my/1033/ |
| _version_ | 1848789660631826432 |
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| author | Chen, Lu Shen |
| author_facet | Chen, Lu Shen |
| author_sort | Chen, Lu Shen |
| building | MMU Institutional Repository |
| collection | Online Access |
| description | DRB-Hicom has undertaken many strategic moves to maintain its lead in the automotive sector. This paper is a study on the strategic management of DRB-HICOM Berhad where presented in two segments. |
| first_indexed | 2025-11-14T18:00:15Z |
| format | Thesis |
| id | mmu-1033 |
| institution | Multimedia University |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:00:15Z |
| publishDate | 2005 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | mmu-10332010-07-19T08:09:46Z http://shdl.mmu.edu.my/1033/ A Case Study On DRB-Hicom Bhd In The Automotive Industry Chen, Lu Shen HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades DRB-Hicom has undertaken many strategic moves to maintain its lead in the automotive sector. This paper is a study on the strategic management of DRB-HICOM Berhad where presented in two segments. 2005-08 Thesis NonPeerReviewed Chen, Lu Shen (2005) A Case Study On DRB-Hicom Bhd In The Automotive Industry. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php |
| spellingShingle | HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades Chen, Lu Shen A Case Study On DRB-Hicom Bhd In The Automotive Industry |
| title | A Case Study On DRB-Hicom Bhd In The Automotive Industry |
| title_full | A Case Study On DRB-Hicom Bhd In The Automotive Industry |
| title_fullStr | A Case Study On DRB-Hicom Bhd In The Automotive Industry |
| title_full_unstemmed | A Case Study On DRB-Hicom Bhd In The Automotive Industry |
| title_short | A Case Study On DRB-Hicom Bhd In The Automotive Industry |
| title_sort | case study on drb-hicom bhd in the automotive industry |
| topic | HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades |
| url | http://shdl.mmu.edu.my/1033/ http://shdl.mmu.edu.my/1033/ |