A Case Study On DRB-Hicom Bhd In The Automotive Industry
DRB-Hicom has undertaken many strategic moves to maintain its lead in the automotive sector. This paper is a study on the strategic management of DRB-HICOM Berhad where presented in two segments.
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| Format: | Thesis |
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2005
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| Online Access: | http://shdl.mmu.edu.my/1033/ |
| Summary: | DRB-Hicom has undertaken many strategic moves to maintain its lead in the automotive sector. This paper is a study on the strategic management of DRB-HICOM Berhad where presented in two segments. |
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