Creating An Excellent Service Workshop From Customer's Perceptions And Expectations

This research study analyses and reviews customer perceptions and expectations of service quality as one variable in maintaining competitiveness. It then makes suggestions on the areas car companies can focus on to improve their service and build a more loyal following to remain competitive.

Bibliographic Details
Main Author: Kong, Sin Tuck
Format: Thesis
Published: 2006
Subjects:
Online Access:http://shdl.mmu.edu.my/1023/
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author Kong, Sin Tuck
author_facet Kong, Sin Tuck
author_sort Kong, Sin Tuck
building MMU Institutional Repository
collection Online Access
description This research study analyses and reviews customer perceptions and expectations of service quality as one variable in maintaining competitiveness. It then makes suggestions on the areas car companies can focus on to improve their service and build a more loyal following to remain competitive.
first_indexed 2025-11-14T18:00:12Z
format Thesis
id mmu-1023
institution Multimedia University
institution_category Local University
last_indexed 2025-11-14T18:00:12Z
publishDate 2006
recordtype eprints
repository_type Digital Repository
spelling mmu-10232010-07-19T08:22:19Z http://shdl.mmu.edu.my/1023/ Creating An Excellent Service Workshop From Customer's Perceptions And Expectations Kong, Sin Tuck TS Manufactures This research study analyses and reviews customer perceptions and expectations of service quality as one variable in maintaining competitiveness. It then makes suggestions on the areas car companies can focus on to improve their service and build a more loyal following to remain competitive. 2006-01 Thesis NonPeerReviewed Kong, Sin Tuck (2006) Creating An Excellent Service Workshop From Customer's Perceptions And Expectations. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php
spellingShingle TS Manufactures
Kong, Sin Tuck
Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_full Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_fullStr Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_full_unstemmed Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_short Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_sort creating an excellent service workshop from customer's perceptions and expectations
topic TS Manufactures
url http://shdl.mmu.edu.my/1023/
http://shdl.mmu.edu.my/1023/