Perceived Acceptance of Mobile Advertising in Maldives

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Perceived Acceptance of Mobile Advertising in Maldives

Advertising media has become largely very competitive over the years. One of the reasons it has become so competitive is because of the rapid rise in technology that evolved in the recent years starting from internet, then mobile phones and later smart phones. More and more marketers have become awa...

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Bibliographic Details
Main Author:	Mohamed, Auzam
Format:	Thesis
Language:	English
Published:	2016
Subjects:	HD28 Management. Industrial Management
Online Access:	http://eprints.intimal.edu.my/928/ http://eprints.intimal.edu.my/928/1/216.pdf

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