The Application of Hotel-Customer Satisfaction Index (H-CSI) Model for International Tourist Hotels in Malaysia

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The Application of Hotel-Customer Satisfaction Index (H-CSI) Model for International Tourist Hotels in Malaysia

International tourism has an important role in Malaysia, for it has both direct and indirect benefits to host countries (Contour, 2013). In order to gain more benefits from tourism, the government has set tourism goals for both the short and long term. In the short term, the government intends to at...

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Bibliographic Details
Main Author:	Zhang, Zhifang
Format:	Thesis
Language:	English
Published:	2013
Subjects:	HD28 Management. Industrial Management
Online Access:	http://eprints.intimal.edu.my/792/ http://eprints.intimal.edu.my/792/1/122.pdf

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