Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia

In today world, the packaging industry offers numerous types of pouching products to food and beverage industries, healthcare industries and households. Pouching products are widely used and seems it has taken an indispensable role in our daily life. Pouching products are easily found in Malaysia...

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Main Author: Yow, Pei Yee
Format: Thesis
Language:English
Published: 2013
Subjects:
Online Access:http://eprints.intimal.edu.my/659/
http://eprints.intimal.edu.my/659/1/MBA%2071.pdf
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author Yow, Pei Yee
author_facet Yow, Pei Yee
author_sort Yow, Pei Yee
building INTI Institutional Repository
collection Online Access
description In today world, the packaging industry offers numerous types of pouching products to food and beverage industries, healthcare industries and households. Pouching products are widely used and seems it has taken an indispensable role in our daily life. Pouching products are easily found in Malaysia to parcel grocery, purchased stuffs, and food. This practice has raises solid waste disposal issue as well. A study by Jayaraman et al. (2011) found more than 62 percent of the consumers are using plastic bags for storing stuffs daily or weekly because of its easy availability, weight convenience and cost effectiveness. Malaysian Government has enforced regulations and campaign like ‘No Plastic Bag Day’ to reduce the plastic bags usage with aiming to reduce the environmental impact caused by plastics. On the other hand, consumers are optimistic that the environmental and health hazards from the use of plastic bags would have a positive impact in the future. Hence, it raised an interest for researcher to conduct an empirical study regards consumer perceptions on plastic bags usage as well as to examine the factors that would influence their perceptions.
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spelling intimal-6592017-01-17T01:58:59Z http://eprints.intimal.edu.my/659/ Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia Yow, Pei Yee HD28 Management. Industrial Management In today world, the packaging industry offers numerous types of pouching products to food and beverage industries, healthcare industries and households. Pouching products are widely used and seems it has taken an indispensable role in our daily life. Pouching products are easily found in Malaysia to parcel grocery, purchased stuffs, and food. This practice has raises solid waste disposal issue as well. A study by Jayaraman et al. (2011) found more than 62 percent of the consumers are using plastic bags for storing stuffs daily or weekly because of its easy availability, weight convenience and cost effectiveness. Malaysian Government has enforced regulations and campaign like ‘No Plastic Bag Day’ to reduce the plastic bags usage with aiming to reduce the environmental impact caused by plastics. On the other hand, consumers are optimistic that the environmental and health hazards from the use of plastic bags would have a positive impact in the future. Hence, it raised an interest for researcher to conduct an empirical study regards consumer perceptions on plastic bags usage as well as to examine the factors that would influence their perceptions. 2013 Thesis NonPeerReviewed text en http://eprints.intimal.edu.my/659/1/MBA%2071.pdf Yow, Pei Yee (2013) Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia. Masters thesis, INTI International University.
spellingShingle HD28 Management. Industrial Management
Yow, Pei Yee
Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia
title Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia
title_full Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia
title_fullStr Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia
title_full_unstemmed Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia
title_short Consumer Perceptions on Plastic Bags Usage: An Empirical Research in Kuala Lumpur, Malaysia
title_sort consumer perceptions on plastic bags usage: an empirical research in kuala lumpur, malaysia
topic HD28 Management. Industrial Management
url http://eprints.intimal.edu.my/659/
http://eprints.intimal.edu.my/659/1/MBA%2071.pdf