Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions

Social networks have been growing in rapid trend as well as widely spread to worldwide. There are millions of users have been implement social networks to build up communication, share information and create strong relationships. Majority of the youngsters in Malaysia even addicted to the virtual...

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Main Author: Ng, Yee San
Format: Thesis
Language:English
Published: 2013
Subjects:
Online Access:http://eprints.intimal.edu.my/645/
http://eprints.intimal.edu.my/645/1/MBA%20-%2057.pdf
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author Ng, Yee San
author_facet Ng, Yee San
author_sort Ng, Yee San
building INTI Institutional Repository
collection Online Access
description Social networks have been growing in rapid trend as well as widely spread to worldwide. There are millions of users have been implement social networks to build up communication, share information and create strong relationships. Majority of the youngsters in Malaysia even addicted to the virtual world of the SNSs. Nevertheless, questions remain unanswered regarding whether social networking sites (SNSs) will positively or adversely influence students’ academic performance. Therefore, this research aims to determine the usage influence of SNS such as time spent on SNS, multitasking, lacking of real communication and cognitive absorption on the students’ academic performance. Quantitative method, particularly survey questionnaires will be distributed to 320 of students from the age of 18 to 35 years old in Malaysian higher education institutions. Out of the 320 questionnaires, 250 were completed and returned. Meanwhile, SPSS software version 20 has been used to analyze the data collected from the respondents in order to meet the objective of this research. Reliability analysis and factor analysis was used to check the reliability and validity of the variables. As to check the relationship between the independent variables and dependent variable, multiple regressions were applied. The findings of this research pointed out that there is a significant association between multitasking, lacking of real communication and cognitive absorption towards students’ poor academic performance. Yet, it also indicates that there is no association between time spent on SNS and poor academic performance among students in Malaysian higher education institutions.
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spelling intimal-6452017-01-16T05:51:35Z http://eprints.intimal.edu.my/645/ Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions Ng, Yee San HD28 Management. Industrial Management Social networks have been growing in rapid trend as well as widely spread to worldwide. There are millions of users have been implement social networks to build up communication, share information and create strong relationships. Majority of the youngsters in Malaysia even addicted to the virtual world of the SNSs. Nevertheless, questions remain unanswered regarding whether social networking sites (SNSs) will positively or adversely influence students’ academic performance. Therefore, this research aims to determine the usage influence of SNS such as time spent on SNS, multitasking, lacking of real communication and cognitive absorption on the students’ academic performance. Quantitative method, particularly survey questionnaires will be distributed to 320 of students from the age of 18 to 35 years old in Malaysian higher education institutions. Out of the 320 questionnaires, 250 were completed and returned. Meanwhile, SPSS software version 20 has been used to analyze the data collected from the respondents in order to meet the objective of this research. Reliability analysis and factor analysis was used to check the reliability and validity of the variables. As to check the relationship between the independent variables and dependent variable, multiple regressions were applied. The findings of this research pointed out that there is a significant association between multitasking, lacking of real communication and cognitive absorption towards students’ poor academic performance. Yet, it also indicates that there is no association between time spent on SNS and poor academic performance among students in Malaysian higher education institutions. 2013 Thesis NonPeerReviewed text en http://eprints.intimal.edu.my/645/1/MBA%20-%2057.pdf Ng, Yee San (2013) Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions. Masters thesis, INTI International University.
spellingShingle HD28 Management. Industrial Management
Ng, Yee San
Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions
title Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions
title_full Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions
title_fullStr Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions
title_full_unstemmed Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions
title_short Social Networking and Students’ Academic Performance: A Case Study on Malaysian Higher Education Institutions
title_sort social networking and students’ academic performance: a case study on malaysian higher education institutions
topic HD28 Management. Industrial Management
url http://eprints.intimal.edu.my/645/
http://eprints.intimal.edu.my/645/1/MBA%20-%2057.pdf