Understanding the Antecedents of Customer Loyalty in Network Airlines Industry in Klang Valley Area Malaysia

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Understanding the Antecedents of Customer Loyalty in Network Airlines Industry in Klang Valley Area Malaysia

Network airlines industry is considered as one of the most growing markets in the world. The objective of this research is to investigate the main factors that influencing customer loyalty among international students from any education institution in Klang Valley Area Malaysia. The main factors tha...

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Bibliographic Details
Main Author:	Angriado, Suci Lovena
Format:	Thesis
Language:	English
Published:	2011
Subjects:	HD28 Management. Industrial Management
Online Access:	http://eprints.intimal.edu.my/584/ http://eprints.intimal.edu.my/584/1/MBA%20-%2043.pdf

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