An empirical analysis of the adoption of m-learning in Malaysia

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An empirical analysis of the adoption of m-learning in Malaysia

This paper empirically examines the factors affecting the adoption of Mobile learning (m-learning) in Malaysia. The six factors examined in this study are perceived ease of use, perceived usefulness, technical feasibility, cost effectiveness, quality of services and cultural aspects. Data were co...

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Bibliographic Details
Main Authors:	Chong, Alain Yee Loong, Chong, Joan Lynn, Ooi, Keng Boon, Lin, Binshan
Format:	Article
Language:	English
Published:	Inderscience Enterprises Ltd 2011
Subjects:	QA76 Computer software
Online Access:	http://eprints.intimal.edu.my/262/ http://eprints.intimal.edu.my/262/1/6.pdf

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